Startup Planning and Due Diligence

An innovative product or service is only part of the formula to yield a successful technology startup. Passion is critical but insufficient of itself. Sound business, financial, marketing, and management planning are always necessary. Industry studies reveal that upwards of 80% of tech startups fail due to inadequate planning.

Three Fish consultants possess over fifteen years of deep industry knowledge and intimate experience with the launch and management of numerous successful technology-centric startup companies.

With our startup planning and due diligence consulting services, Three Fish can put this experience to work for you!

Business Planning

Whether you are an entrepreneur seeking to launch a small to mid-sized tech startup or a business operator looking to enter a new market or inaugurate a new technology-centric unit, Three Fish can assist in the details of sound business planning.

Through comprehensive planning, Three Fish can ensure that your new business endeavor will have the IT organization and infrastructure required to facilitate internal business operations and market, process payments, deliver, and track your products and services. We will make sure that your business plan incorporates accurate estimates of facility, infrastructure, and personnel costs and a detailed strategy for affordable and manageable IT expansion to support business growth.

After thorough planning and research, Three Fish can assist you in the development of a formal business plan to present to potential investors and to serve as a business blueprint for your new management team. Three Fish consultants have developed many successful tech startup business plans, are familiar with those aspects of a proposal likely to either reassure or frighten potential investors, and we can significantly improve your chances both of securing necessary financial backing and managing the successful launch of your new enterprise.

Among other things, Three Fish can also provide assistance with:

• Provisioning of Internet, WAN, and LAN connectivity
• Provisioning of dedicated/shared hosting, rack space, and dedicated data center floor space
• Procurement of merchant bank accounts and payment processing gateways
• Design and implementation of custom back-end software systems (e.g. payment processing systems/shopping carts, sales tracking, and online services)

[For more information, please visit the Services page.]

Due Diligence Scrutiny

If you are considering an investment in a small to mid-sized tech company, Three Fish can offer critical advice in the appraisal of the organization's business plan and the identification and evaluation of the risks involved. Having considerable experience in the funding stages of numerous tech startups, we are familiar with the typical areas of concern for seasoned investors and are able to quickly zero-in on weaknesses in the business model.

Our broad-based information technology expertise coupled with our access to specialized industry partners ensures a thorough vetting of an investment's business plan. We also are able to conduct internal technology audits to confirm an organization's adherence to the business plan and to ascertain any hidden risks in the operation of the business.

Three Fish's broad industry expertise, business startup experience, comprehensive research methodologies, and attention to every detail will enable you to make informed investment decisions, refining deficient business plans to increase the likelihood of success and avoiding unacceptable risks that would lead to business failure and investment loss.